Our Blog – Alliance Management Certification

Collaborative Capability

Posted Thursday, November 19, 2009 at 05:52 PM by Norma Watenpaugh

Certification assures Collaborative Capability: Taking Partnering to the Next Level

I was fortunate to be featured in an interview for the Marketing Thought Leadership series with Linda Popky, Marketing Master and recently named one of Silicon Valley's Top 100 Women of Influence.  In this podcast interview, I was asked to speak about the growing recognition of collaboration as a strategic competency. Business rely more and more on partners to execute business strategy and grow stakeholder value. Certification sets a bar for collaborative capability ensuring partner managers have the skills for success.

To Listen to the Podcast:
http://marketingthoughtleadership.wordpress.com/2009/10/17/professional-certification-for-partner-managers-taking-partnering-to-the-next-level/

Learn more about certification:
http://www.strategic-alliances.org/chapter/svnorcal/certificationprepinfo/

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Tags: alliances, collaboration, collaborative capability, partnering

Certification: R-E-S-P-E-C-T for Partner Managers?

Posted Friday, August 24, 2007 at 07:53 AM by Norma Watenpaugh

One of the major efforts I have been part of this past six months is developing a certification exam for alliance professionals for the Association of Strategic Alliance Professionals. Consumed, may be a better description of the time and effort that has gone into this initiative. The alliance with...

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Tags: partner management, certification